Vesta Legacy
Planning
Identity, site, and print system, built in 11 weeks for a category-defining estate planning startup.
Identity, site, and print system, built in 11 weeks for a category-defining estate planning startup.
When the owner of Vesta Legacy Planning Ltd. came to us, he needed an identity, and a name that matched their deep, personal approach to legacy and estate guidance. We absorbed their mission—to be compassionate experts—and built a complete brand, print, and digital presence to match. After delays waiting for approval to use “Trust” in the business name, together we came up with something better: Vesta Legacy and Trust Ltd. became Vesta Legacy Planning Ltd. We crafted a timeless logo and visual identity that avoids a cold corporate feel, engineered a responsive WordPress site to simplify the complex, and completed the toolkit with questionnaires, workbooks, presentations, and visual aids.
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