All work // Case study · Digital Experience

CUPS Annual
Report

A digital annual report that's story-first and scroll-native, not a downloadable PDF pretending to be modern.

Digital ExperienceStorytellingNonprofit

Making an Impact: a scroll-native digital annual report for CUPS Calgary that uses motion, data bubbles, and story teasers so readers feel the year's impact without enduring a wall of required reporting.

CUPS Making an Impact digital annual report on an iMac, with animated data bubbles and story video
// Highlights
A collage of CUPS annual report sections: impact bubbles, photography, and story teasers
// Story
CUPS annual report content teasers
// Movement
CUPS annual report animated brand waves
// Mobile
CUPS 2024 annual report opening screen on a phone: Get to know us all over again
// Data
CUPS annual report data bubble displays
// Full report
The full CUPS Making an Impact scroll-native annual report page

// Disciplines

Digital ExperienceStorytellingWeb Design

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